In the world of fashion and collectibles, collaborations often bring together the most unexpected pairings, resulting in unique and exciting creations. This time, two iconic brands, Lee Jeans and Medicom Toy’s Bearbrick figures, have joined forces to create a collaboration that merges denim fashion and collectible art.
The partnership promises to captivate denim enthusiasts and toy collectors as they unite to deliver an extraordinary limited-edition collection. It illustrates the power of cross-industry collaborations in fostering innovation and pushing boundaries.
With their first-ever joint venture, Lee and Buddy Lee have teamed up to create a line of clothes and Bearbrick figures. Drawing inspiration from the 90s, the collection features iconic items like denim jackets with screen-printed patches and bold graphic tees. The best part is, without a doubt, the Buddy Lee Bearbrick figure, available in 1000%, 400%, and 100% sizes.
Joe Broyles, Vice-President of Lee® Global Collaborations, said: “This collaboration feels like the perfect mesh of two global icons. The figurines are a new iteration of Buddy and will be great additions for denim fans and Bearbrick collectors. We love how the accompanying tees and jacket bring a wearable connection to these collectibles.”
Lee Jeans, a renowned denim brand with a rich history dating back to 1889, has consistently pushed boundaries with its innovative designs and enduring quality. On the other hand, Medicom Toy’s Bearbrick figures have gained a cult following since their introduction in 2001. These stylized bear-shaped art toys have become highly sought-after collectibles among art enthusiasts and toy lovers.
This collaboration represents more than just the convergence of two brands. It celebrates the heritage and creativity of both Lee Jeans and Medicom Toy. By infusing the essence of denim into the Bearbrick figures, the collaboration pays homage to Lee Jeans’ enduring legacy and the ever-evolving artistry of Medicom Toy. The Lee x Bearbrick collaboration is available in-store at Concepts in NYC and Boston and online on the Lee website.
Photos: Lee Jeans, Medicom Toy
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